Lori Boothroyd

By Jessica Albon

Wellness Coach Lori Boothroyd had a beautiful site, but there were some drawbacks. It was frustrating to make changes to individual web pages and next to impossible to make changes to the design itself.

She had outgrown the old site’s tag line, but wasn’t able to change it easily. She felt the “Subscribe NOW!!!” language on her banner was too pushy for her audience. It was also important to her to be able to add new features like audio (using Audio Acrobat). All of this was impossible with her old site.

So, we came in, made the changes she wanted, and coded the site for WordPress. This gave her an easy-to-use admin system and updates are now much easier to make. What’s more, the site is search-engine friendly, the navigation is streamlined, and she’s saving herself both time *and* money (the old admin system was a monthly expense; WordPress is free).

The entire process took about a month, and ultimately meant that Lori had a great site that she’s really comfortable updating.

Visit Lori’s site and see for yourself.

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Jessica Albon


I'm Jessica. Award-winning writer and designer. Since 2001, I've helped companies all around the world get seen, get heard, and Thrive their Tribes.

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